Where to start when writing bids

BWS Blogs
Michael Baron
February 7, 2023
A top-down view of a hand using a pink and yellow striped pen to fill out a "BID PROPOSAL FORM" on a textured light blue surface with scattered paper clips.

Are you stuck when writing bids? Bid Writing Services are here to help!

At BWS, we offer a bid management service with the flexibility of involvement to suit your needs!

This latest blog will explain everything you need to know about where and how to start writing bids.

What is Bid Writing?

Bid writing is creating an effective and compelling proposal to help your organisation or business win a contract.

It involves researching, evaluating, and understanding the needs of potential buyers and crafting documents that adhere to their requirements.

Bid writing is all about communicating effectively; it’s about creating a document that meets the specifications and convinces the client why they should award you with their business.

Our bid writing services covers the complete bid lifecycle process. We’ll work with you to understand the tender, plan out a needs analysis, and begin storyboarding and generating win themes before producing a first draft.

BWS will review the bid with you and make amendments until both parties are satisfied to sign off. Our bid writing service also offers support with upload and submission and a full debrief.

Where do I start when writing bids?

Creating an outline

When writing a bid, the first step is to create an outline.

This should include sections for introduction, project overview, objectives, deliverables, timeline and budget, qualifications and experience of the bidder, and conclusion.

It is important to identify the specific requirements of the requestor so that these can be addressed in the proposal.

Research

The next step is researching available funding sources or potential partners.

Understanding as much as possible about the requestor’s organisation and their needs will also help when writing a tailored proposal.

Research should also include gathering data related to similar projects completed in the past.

This can help provide evidence for proposed approaches and estimates for timeframes and costs associated with a project.

Communication

When putting together a bid, it is important to communicate how your organisation’s expertise and experience will enable them to meet its stated requirements.

This might mean including details of any specialised training or qualifications held by staff members who will be working on the project.

Additional Services

To demonstrate value for money, it can be helpful to outline any additional services or benefits you can offer beyond those stated in the initial request.

Additionally, outlining processes in place that ensure quality control over deliverables can be beneficial.

Familiarity with Legislation

Writing bids requires creativity while keeping within the confines of what is needed from both sides.

Showing knowledge of what they are asking while adding significant value due to your own organisation’s depth of expertise and experience and any additional value you may be able to provide.

To do this effectively, it’s important that you are familiar with all relevant legislation and regulations within the sector in which you are bidding for work – ensuring that whatever solution proposed is compliant with any applicable laws or standards.

Presentation

Presentation matters – it needs to look professional; spelling mistakes or typos could cost your bid points if graded subjectively by an appointed panel – so proofreading carefully before submitting your final document is essential!

What is the process of writing bids?

The process of writing bids begins with client engagement, which involves reviewing tender documents and providing a quote for the service.

A Lead Bid Writer will be allocated to the task and introduced to the client.

This is followed by bid writing, which starts with a bid plan and project meeting between the Lead Bid Writer and the client.

During this process, a needs analysis is performed to determine what needs to be included in the bid and specific actions are agreed upon.

The Lead Bid Writer then produces storyboards that feature winning themes and unique selling points (USPs) that will make the bid stand out from other submissions.

Once written, a full strategic review is conducted in-house by directors who challenge themselves to make further improvements.

The bid will be further developed and enhanced until it satisfies our quality assurance measures before being sent to the client for approval.

Finally, once all parties are satisfied with the content of the bid, it can be signed off for submission.

Once submitted, a debrief is conducted where feedback from clients or reviewers can be discussed and used as a learning opportunity for future projects.

Contact Bid Writing Service For more information on writing bids, call us on 07760 514 645 or email info@bidwritingservice.com.

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What Our
Clients Say

See how we’ve helped SMEs across industries secure contracts and grow their success.

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Syed Hasan

Accounts Manager

We engaged Bid Writing Service to support our submission for the GMC tender, aiming to drive potential growth for our business. While we are still awaiting the final outcome, we can confidently say the service has been excellent and well worth the investment. Special thanks to Jessica, Peter, and Francesca, whose professionalism, responsiveness, and attention to detail greatly contributed to the strength of our submission. Their collaborative approach and expertise made the entire process smooth and reassuring. Highly recommended for any organisation seeking expert bid support.

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Office Staff

I recently had the pleasure of working with BWS on a bid, and I wanted to share my overwhelmingly positive experience. Their expertise and guidance were truly exceptional and instrumental in our success. Throughout the entire process, BWS provided unwavering support and demonstrated an impressive depth of industry knowledge. I genuinely believe their contributions were the key to our successful bid. Without hesitation, I would wholeheartedly recommend BWS and certainly plan to collaborate with them again in the future.

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Andrew Hobbs

We engaged Bid Writing Service to support us in responding to a public tender opportunity. The service provided was simply exceptional. Well organised, proactive and responsive, accurate, punctual and of course very well written. This is a quality company with some really excellent client facing members of staff. Thank you Rhiannon, Francesca, Thea, Georgia and Lauren. Brilliant first impression and thoroughly recommended !!

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Joseph Palmer

We've been working with Lauren and Rhiannon at Bid Writing Service for a few months now and they have been great! They are super responsive to emails and are always there to guide/support us through the process. As soon as a tender get released that matches our industry Lauren sends it straight over even if it's an evening or weekend so we have piece of mind knowing we won't miss any tenders! Thank you Lauren & Rhiannon

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Ross Nicholson

Rhiannon was very switched on when it came to giving our company advice around bid writing. She produced drafts in a swift and professional manner which was important to us when the deadline was approaching fast.

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Vanessa Varoujian

Incredibly professional, responsive and dedicated. Great to have a team who take the time to get to know the business and our ethos, and understand the pressures of tender and bid writing for a small organisation.

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Vinceo Ferlita

Crown ices Ltd.

One of the best companies we have worked with. From our first conversation to the completed work. Always on hand for any questions we had, very knowledgeable and timely. Would use again and would highly recommend. Thank you for your hard work and such excellent service. Crown ices Ltd.

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James Barber

I can not recommend BWS highly enough. Our first call with Luke was professional and built an immediate trust in the business. Lauren then took on our project at short notice with a 48 hour turn around time. She went above and beyond to ensure it was completed on time. We are now going to have a conversation about building a bid library and them becoming our exclusive supplier.

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Chris C

Lauren from BWS went above and beyond to support us with our tender on extremely short notice. Her dedication, professionalism, and willingness to assist at all hours were second to none. Lauren's expertise and responsiveness made what could have been a stressful process smooth and efficient. I cannot recommend her highly enough for anyone needing reliable and high-quality support.

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GMS SERVICES LTD

We have used BWS to assist with our bid writing services. Not only does this provide us with vital resources when there are multiple tenders we want to bid for, it also provides a quality bid which is written by engaging bid writers who are interested in our business and helping us succeed. They become a part of our business. We would highly recommend their services and many thanks to George Flower who has delivered a brilliant service for us.

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Andrea Gascoigne

Recently won a nice project with the help of BWS, found them easy to work with and will use again.

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Barry Chapman

We used this company as part of our growth strategy, in that they, and I mean Lauren Moorhouse as their lead, created from scratch a comprehensive Bid Library. This is an excellent process to begin this new phase of our development, to gain more work and raising our branding profile. The whole system, was great to see how it grew into the formidable tool that it is, which we now have at our disposal, with an increase in our confidence to bolster our turnover.

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B&E Boys

We employed BWS to assist with our bid writing and knowledge management resources. The team were always very professional and flexible in working around our schedules whilst maintaining agreed deadlines. We would recommend BWS to others who are looking for a ‘fresh set of eyes’ on any business development material. We will be working with BWS in the future.

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Matt Webb

We engaged with BWS to assist with a bid on a civils project and were very pleased with the work they delivered. There was always clear communication and documents were produced within the agreed timeframes and cost. Being the first time working with a bid writing company they immediately put as at ease and gave us confidence that our submission was as strong as possible which gave us the best chance. Thanks to all the team at BWS!

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Nick Heath

Compass Fuel

We dived into the world of tenders, and Lauren made the process fairly simple for novices like ourselves. Wouldnt hesitate to use their services again. Nick Heath - Compass Fuel

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Josh Lownsborough

Working with Kyle has been a pleasure , He has been working weekends and evenings to get the job ready in time, His responses are superb and he is a real professional at his job. I hope we win the contract and I will certainly use Kyle again in the future

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Matt

My organisation has only recently started working with BWS and we have already seen a win! The team are always professional and work around my schedule. We will continue to work with BWS for future bids, thanks BWS team!

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Tracey Gordon

Excellent, efficient and professional service from Lauren & Rhiannon. Would 100% recommend and will definitely use again.

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James Bell

Great service. Quick turnaround and well written bid. Fingers crossed for a successful tender outcome.

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Chris Davy

We used BWS and found them very quick and efficient, well worth using and will do again

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Anele Griessel

Rhiannon was friendly, listened, and clarified our questions. Thank you very much

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Mirela Stefan